Helium 10 vs. Jungle Scout - What's better?

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Our article Helium 10 vs. Jungle Scout is about the comparison of the two Amazon Research Tools.

First, we want to take a closer look at the functional range of Jungle Scout and then take a closer look at the powerful tool Helium 10 in a detailed Helium 10 Review.

You can also have a look at our Viral Launch vs. Helium 10 Review! If you are interested in Jungle Scout and Viral Launch instead, we recommend our article Jungle Scout vs. Viral Launch

»Helium 10 has everything you need. There are literally hundreds of software tools for Amazon Sellers, and I have tried most of them. But in my opinion, there is only one tool that matters for serious sellers: Helium 10!«
Kevin King (Freedom Ticket)

Helium 10 & Jungle Scout Discount

Helium 10 - 50% Coupons
Get a 50% discount on your first month at Helium 10! Just add our coupon SMARTMINDED50 to your order. The discount is valid for the A La Carte Plan, the Platinum Plan and the Diamond Plan.
smartminded50
doesn't expire
Jungle Scout - 20% Coupons
Take advantage of our exclusive SMARTMINDED discount promotion and get 20% off all Jungle Scout products. The promotion includes both the Jungle Scout Web App and the Jungle Scout Chrome Extension.

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Helium 10 vs. Jungle Scout 

Jungle Scout Review

Jungle Scout is one of the first Amazon FBA tools on the market. Since 2014, Jungle Scout supported its customers in the Amazon FBA product research. Jungle Scout offers the following tools:

  • Web App
  • Chrome Extension 

Jungle Scout Web App

With the Web App, you can do product research with powerful software. With the help of an integrated product database, a multitude of filters, and the Niche Hunter, you can identify profitable niches and products on Amazon.

Product Database


Once you've found a potential product, you can use the Product Tracker to analyze it for a specific period and keep track of individual product metrics.

The tool allows you to reduce the risk when launching a new product and bring the next product to the market supported by up-to-date information.

Product Tracker 

The Jungle Scout Web App also makes it possible to find quality suppliers in a supplier database in no time at all.

You can do in-depth keyword research with the Jungle Scout Web App and optimize your Amazon Listing, increase brand presence, and generate more sales.

The Launch feature can be used to automate e-mail campaigns and create promotions.

Personalized customer communication helps you minimize negative feedback and get better ratings.

A detailed review of the web app can be found in our article Jungle Scout Web App.

Jungle Scout Chrome Extension

The Chrome Extension shows different data about specific products when browsing through Amazon.

By clicking on the Jungle Scout Chrome Extension, the tool provides you with sales estimates, competition data, and profit forecasts in real-time.

Product research can also be carried out with just one click. With the help of the Opportunity Score, you can check every product idea quickly and efficiently.

The Opportunity Score takes the following data into account when determining the potential of a product:

  • Demand
  • Contest
  • Quality

Find out how to find profitable products with the Jungle Scout Chrome Extension here: Jungle Scout Chrome Extension.

Helium 10 Review

Helium 10, on the other hand, is a complete suite that includes several Amazon FBA tools.

Helium 10 has established itself on the American market and now also offers its ingenious tools in Germany, such as the Helium 10 Chrome Extension (also known as Helium 10 XRay) or the Helium 10 Black Box.

In general, Helium 10 is a very comprehensive suite of Amazon FBA tools that offers a wide range of functions.

With the benefits Helium 10 has to offer, I keep finding keywords and product gems all the time - Just finding 1 good product or 1 strong keyword that was overlooked by others, can easily be worth the yearly cost of Helium 10.
Tomer Rabinovich (TopDogSummit)


A variety of different settings and filter options allow successful selling on Amazon.

Helium 10 offers the following tools:

Helium 10 Tools

  • Black Box
  • Xray (Chrome Extension)
  • Profits
  • Trendster
  • Magnet
  • Cerebro
  • Frankenstein
  • Scribbles
  • Index Checker
  • Keyword Tracker
  • Alerts
  • Inventory Protector
  • Refund Genie
  • Follow-Up

Helium 10 Discount

Helium 10 - 50% Coupons
Get a 50% discount on your first month at Helium 10! Just add our coupon SMARTMINDED50 to your order. The discount is valid for the A La Carte Plan, the Platinum Plan and the Diamond Plan.
smartminded50
doesn't expire

There are also instructions on how to use our Helium 10 Coupon.

Helium 10 Black Box

The Helium 10 Blackbox is similar to the Jungle Scout Web App. Within the product database, you can also set filters and find profitable products for your Amazon FBA business.

These filters can include the following criteria:

  • Ratings under four stars
  • At least 4000 Euro/month turnover
  • No more than four images in product listing
  • Weight < 3 kilograms

The filter settings mentioned above can be used to find products that have little competition and a high sales potential.

You can find out which criteria you have to consider when looking at our article about Amazon FBA Products.

The filter options can thus be used to discover promising products in untapped markets with little competition.

The list can be saved and reused for later searches.

For example, once a product meets your criteria, you can offer it with more images and a better description to differentiate it from the competition.


Helium 10 XRay

Helium 10 XRay can be used either as stand-alone software or as an extension to the Chrome Browser.

If you use the Helium 10 XRay Chrome Extension, you will see a lot of relevant information via an x-ray function when you move the mouse over a specific product.

XRay provides data such as a product's total revenue, average sales, average rating, average price, and more.

The following infographics show why these criteria are relevant for an evaluation:

Helium10 Success Score Blog Chart 01

 

Part of the Helium 10 XRay Extensions is beside the tools Profitability Calculator and Inventory Levels, also the Helium 10 Review Downloader.

Profitability Calculator

There is a specific fee for the use of Amazon FBA services, which significantly influences the profitability of a product.

This fee depends on various influencing factors:

  • Product dimensions and weight
  • storage charges
  • shipping costs
  • Taxes
  • Current article price
  • CPC costs

The tool calculates the percentage profit margin and provides information on whether the sale of a product is worthwhile or not.

Inventory Levels

Strategic inventory management is critical to a successful Amazon FBA Business.

Amazon FBA sellers who offer products with a limited lifespan need to keep an eye on their inventory at all times.

But how do you know when the right time has come for the next order?

The Inventory Level tool can be used to determine the minimum stock level for a product so that the stock level never falls below a critical threshold.

The worst thing that can happen to an Amazon FBA seller is being out of stock! If no more goods are available, your product loses valuable rankings and sales are lost.

It is also beneficial to look at the stock of the most successful competitors.

By using this function within the Helium 10 Chrome Extension, you can see which competitors currently have very little merchandise available and how many units are usually available.

With this knowledge, you can develop your inventory management strategy and drive competitors out of the market.

Review Downloader

Review Downloader helps you to evaluate all negative reviews on Amazon. The tool allows you to identify recurring problems related to your product and derive measures to solve them.

If you do it the right way, you will have a competitive advantage over your competitors and can generate more sales.

Helium 10 Profits

Helium 10 Profits evaluates the financial situation of your Amazon FBA business through a variety of analyses.

For example, you can display gross revenue and net profit for a user-defined period.

Based on short-term data, Profits calculates which products have a strong momentum and which are on a descending branch.

The tool Profit enables you to act in time. Further graphs show how inventory has evolved.

The Performance Matrix shows orders, units sold, ROI, profit margin, repayments, and other metrics.

Helium 10 Trendster

To predict product trends, you need a deeper understanding of the markets and therefore the right Amazon FBA tool.

With Trendster you can easily track ASINs to see how well Products sell on Amazon. By analyzing the data, you can identify patterns and trend categories.

If specific trend categories overlap, there is potential for crossover products.

Let's assume, for example, that you follow product trends in the areas of fitness, outdoor living, and modern technology.

Although these trends do not correlate, they lead to new trend products such as a smartwatch with an integrated heart rate monitor.

With Trendster, you can identify trends before they reach the mainstream. The tool offers the following advantages:

  • You can identify seasonal product trends quickly.
  • You can get visible results for any product ASIN.
  • Presentation of price and sales development over a certain period.
  • You can see new market trends within a season.

Helium 10 Magnet

The research for related keywords based on a single main-keyword can be a shot in the dark without the use of a great Amazon FBA tool with useful filters.

After entering a main-keyword, the Magnet tool displays statistics such as the search volume per month, the top product ranking of the main- keyword and many other related keywords.

The Magnet IQ Score helps to identify the competitiveness of a keyword. Helium 10 Magnet² has integrated a variety of additional filtering options, making it one of the most popular reverse Amazon tools on the market.

You can reduce the keyword volume to an explicit list containing only relevant terms.

Helium 10 Cerebro

With Helium 10 Cerebro, you'll have your competitors right in front of you! This famous tool is an enormous help in revealing the keyword strategy of your competitors on Amazon.

You can use it to determine which keywords your competitors use to generate their sales.

Interestingly, over 80 percent of sales are generated from 3-5 keywords. Use this knowledge and optimize your backend and your listing on the relevant keywords!

The Helium 10 Misspellinator also allows you to find common spelling mistakes of powerful keywords that Amazon doesn't automatically correct.


You can find a detailed report about Cerebro and Magnet in our article about Amazon Keywords.

Helium 10 Frankenstein

Once you have found the most promising keywords with Helium 10 Magnet² and Cerebro, you can use Frankenstein to consolidate this keyword list.

The keyword processor examines all list entries and filters out duplicate and unnecessary entries.

You can even remove unwanted characters and words. Instead of a list with 1000 different keywords, Frankenstein provides you with a manageable list of really relevant keywords.

This list can be used to create your Amazon product listing. 

Keyword Generator Search Image5

Helium 10 Scribbles

Helium 10 Scribbles creates a listing based on the list mentioned above, which optimizes title, bullets, description, and metadata.

Scribbles can improve the product ranking on Amazon and attract more potential customers to the product.

Over time, Helium 10 developed the tool for an even more user-friendly experience. Among other things, they added the following features:

  • Color coding: The keywords are displayed in different colors based on the search volume. This feature makes it easy to identify which keywords you should include in your Amazon listing.
  • Auto-complete: The tool automatically suggests Phrases and keywords.
  • Frequency counter: A superscript number indicates how often a keyword has already been used.
  • Emojis: A full range of emojis can be used to make the offer text even more friendly.
  • Character Counter: The character counter ensures that the limits set by Amazon are not exceeded.

Helium 10 Index Checker

The indexing of a keyword indicates whether Amazon links the ASIN of a product to a specific keyword or not.

The indexing status has a massive impact on the visibility of your Amazon product! If the ASIN is not index for several search terms that refer to your product, Amazon will not list your product in the particular search queries.

That can be very harmful for your Amazon FBA business.

The Helium 10 Index Checker can perform this keyword index check within seconds.

There are several ways to index a product - The tool displays all the steps that need to be taken to achieve proper indexing.

Helium 10 Keyword Tracker

In addition to the ranking position of individually defined keywords, the Helium 10 Keyword Tracker also provides you with valuable information on how to improve your Amazon Listing against high-ranking competitors.

To see if there has been a change in the keyword ranking, Amazon FBA sellers often update the page several times per hour.

However, this procedure is quite useless, as the keyword ranking data is only updated every few days. For this reason, the Helium 10 team has developed a brand new feature for the Keyword Tracker.

The boost function provides information on how the keyword ranking affects in a day or a week.

This knowledge can be precious for the successful launch of a new product.

After activation, you will receive hourly updated ranking data for selected keywords.

The monthly usable number of boosts depends on your Helium 10 plan. 

Helium 10 Alerts

The Helium 10 Alerts tool is an early warning system that sounds an alarm as soon as another Amazon FBA seller overtakes the offered ASIN.

If this is the case, measures can be taken directly against the competing product to avoid loss of sales.

Alerts allows you to ensure that the products offered, maintain their rankings after the launch.

The tool also creates daily screenshots and sends them directly to you. Alerts ensure that you can go to bed with a good feeling, as you are instantly informed about relevant developments.

You can find a more detailed introduction of the tool in the following video:


Helium 10 Inventory Protector

Introducing a new product can be fascinating - massive discounts on coupon codes can attract buyers to buy your Amazon product.

As your sales increase, your rankings in organic search results also increase.

All you have to do is distribute the coupons on Facebook or other platforms.

While this is a great way to win customers, it can also attract scammers.

Many new sellers forget to protect their Amazon inventory from scammers. In the surge of enthusiasm, people quickly forget to limit the use of vouchers, such as the limit per customer.

Through "coupon stacking," the fraudster can apply multiple coupons to an existing offer. This allows him to purchase the seller's entire Amazon inventory virtually free of charge. 


In addition to the financial loss, the indication that your product is "out of stock" also hurts. The longer time Amazon inventory is unavailable, the more negative reviews you will receive.

These reviews will prevent your product from rising in the rankings and reaching page 1. The solution? The Inventory Protector of Helium 10!

With an easy-to-use dashboard, Inventory Protector allows you to select a specific ASIN and decide how many units a customer can buy.

The tool also shows which products are already protected at the moment and which ASINs still need to be protected from "coupon stacking."

Helium 10 Refund Genie

The Refund Genie tool is useful for Amazon FBA sellers who have already been selling products on the Amazon Marketplace for a long time.

The tool tells you whether Amazon owes you money due to a loss or damage to goods.

Usually, this refund process is incredibly complicated and time-consuming. The software checks five different possible causes for the refund and estimates the damage incurred.

Refund Genie dramatically simplifies the refund process.

Helium 10 Follow-Up

Like most busy Amazon FBA sellers, you don't spend enough time communicating with your customers on Amazon.

This interaction is incredibly crucial at the crucial moments or after certain triggering events.

With Follow-Up, Helium 10 has developed a fully automated e-mail tool that provides a customizable and practical approach to customer communication.

You can answer customer problems and concerns automatically.

Helium 10 provides ten different free templates for this - but you can also write your e-mails.

Satisfied customers have a positive impact on your entire Amazon FBA business.

Helium 10 vs. Jungle Scout - Welches Tool ist besser?

Helium 10 vs Jungle Scout


Jungle Scout is a straightforward and clear tool, which is primarily specialized in product research.

Helium 10, on the other hand, is much more complicated, but the suite can also achieve better results.

For example, you can find more profitable niches through the extended filter settings.

Since the user interface and setting options are more complex, the training takes more time compared to Jungle Scout.

If you want to build an automated trade on Amazon, there is no way around Helium 10. The tool offers all the functions needed for an efficient FBA Business.

»Helium 10 provides everything that a beginner or advanced Amazon Seller needs to increase product ranking revenue and most importantly, profit margins.«
Tatiana James (Amazon FBA Expert & YouTube Star)

Helium 10 vs. Jungle Scout - Pricing

For Jungle Scout, it depends on whether both the Web App and the Chrome Extension are required.

Jungle Scout is a paid tool in any case! The prices differ depending on whether you decide for a monthly or an annual runtime.

By the monthly running time, one is more flexible, since one is not bound to long running times.

However, you pay 40% more per month for this flexibility. Here it may be worth trying out the tool for a month first and then switching to the annual plan later.

Find out more about Jungle Scout prices here.

Helium 10, on the other hand, also offers free plans. With the Helium 10 Chrome Extension, for example, you can make 1000 search queries without paying a cent for them.

Thus the tool can be tested before purchase without risk extensively. It is also possible to pay Helium 10 only for the needed tools.

Just choose the "A La Carte Plan" and select the tools you need for your individual use.

If you notice later that more tools are needed, you can easily adjust this selection every month.

So you only pay for what you need! If you already know that almost all tools are required, it is worth taking out a Platinum or Diamond subscription, depending on your needs.

Here you can learn more about the Helium 10 prices.

Helium 10 & Jungle Scout Discount

Helium 10 - 50% Coupons
Get a 50% discount on your first month at Helium 10! Just add our coupon SMARTMINDED50 to your order. The discount is valid for the A La Carte Plan, the Platinum Plan and the Diamond Plan.
smartminded50
doesn't expire


Ultimately, it's hard to say which of the two tools is the better one. After all, everyone has individual preferences, so some prefer Helium 10 and other Jungle Scout.

If you are looking for a simple solution to discover profitable niches, I would recommend Jungle Scout.

If you don't have enough features and want more information about existing competition and matching keywords, Helium 10 is the winner.

You can register for free and test the many different tools. 


If you have any further questions, send us an e-mail to info@smart-minded.com or comment directly below this article.

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Best regards!

Your team from smartminded

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