Helium 10 XRay Chrome Extension Review - What Makes This Tool Unique?

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Today we take a closer look at the Helium 10 XRay Chrome Extension tool. We will show you what the Chrome Extension of Helium 10 can do and why it is better than the Jungle Scout Chrome Extension.

Helium 10 is an all-in-one software suite (with a total of 12 tools) for Amazon Sellers and is currently in the spotlight, as Helium 10 offers significantly more features and possibilities than other Amazon research tools.

On our blog, you can find reviews for Helium 10 Cerebro, Helium 10 Black Box, Helium 10 Magnet and the comparison Helium 10 vs. Jungle Scout.

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This article is about the tool Helium 10 XRay. XRay is Helium 10's Chrome Extension and supports you doing Amazon FBA product research. In the following, we will go into more detail about the features and possibilities of XRay.

Helium 10 XRay Chrome Extension - Setup

To install Helium 10 XRay Chrome Extension please click here and download the Chrome Extension from the Google Chrome Store.

Of course, you need the Google Chrome Browser, which you can download here.

After you have downloaded the Helium 10 XRay Chrome Extension, you should see it in the Chrome Browser in the upper right corner next to the URL field.

I took the following screenshot for you and cut out the upper part (I have installed several plug-ins). On the far right, you can see the symbol of Helium 10 XRay.

Helium 10 XRay Symbol


The symbol appears in gray. That's because I'm not on Amazon at the moment.

To use Helium 10 XRay Chrome Extension, you have to browse on Amazon.

So let's go on Amazon and see what Helium 10 XRay Chrome Extension can do for you. You'll find more details in the next chapter.

Helium 10 XRay - Features

Let's assume that we have certain criteria for a specific product or niche and want to check them.

For example, we say that the product should have a minimum revenue of $5000 per month and a maximum of 50 reviews.

Of course, we can further limit our product research with several criteria such as weight or Amazon FBA fees. You can find out how to proceed in this case in our article How To Find Products To Sell On Amazon.

I recently found a very interesting product with the Helium 10 Black Box. It is a surgical suture set.

Of course, we can also use the Black Box or other Helium 10 tools to find out the data we need, but Helium 10 XRay Chrome Extension makes the whole process much easier if we are active browsing on Amazon.

Let's analyze the niche of the surgical suture set on Amazon. To do this, we go to Amazon and enter "Surgical Sutures Set" into the search (german market).

Amazon Suche

Now we click on the symbol of Helium 10 XRay Chrome Extension in the upper right corner and the following window should appear (german market):

Helium 10 XRay Chrome Extension


At a glance, we can see all the data we need to make informed decisions about our next Amazon product. Helium 10 XRay is truly a unique tool.

You can see the following data:

  • ASIN
  • Brand
  • Title
  • Category
  • Buy Box
  • FBA/FBM
  • Price
  • Amazon FBA Fees
  • Sales
  • Trends
  • Reviews

We also get average values, can take a screenshot, add certain products on our bulletin board or export the list via .csv.

Helium 10 XRay offers other useful features, for example, XRay evaluates the listing of a product based on various criteria.

XRay Evaluation Score


You can quickly see how the listing performs in the rating. XRay takes the following factors into account:

  • Product pictures
  • Text
  • Reviews & Rating

So you can quickly see if one of your competitors has put a lot of time and energy into the creation of his listing or not.

In the right column, XRay suggests several criteria that a good Amazon listing should meet.

XRay: Sales and BSR Analysis

Are you still searching for products on Amazon? Then you can click on the XRay icon above each product on Amazon to view the bestseller rank and historical sales.

XRay

Helium 10 XRay - Profitability Calculator

If we go to the detail view of a product on Amazon, then we can start the Helium 10 XRay Profitability Calculator and directly calculate the margin and the FBA fees of a Product.

With this tool, we can directly see how the costs are related to the margin and get a first impression of the product.

Below is a picture of the Helium 10 XRay Profitability Calculator.

Helium 10 XRAY Profitability Calculator


On this screenshot, you can see which values XRay automatically determines for you. You can enter certain values manually into the tool.

Finally, the XRay Profitability Calculator shows you the fees and your profit margin, once for the months January-September and once for the months October-December.

This is because Amazon charges different storage fees for the summer and winter months.

Here you can find a detailed article about all Amazon FBA fees.

Helium 10 XRay Inventory Levels

You can spy the stock for each product on Amazon. Just go to the desired product and run Inventory Levels.

Inevntory Levels XRAy


Now the following window should appear:

Helium 10 Inventory Levels


Helium 10 XRay Review Downloader

You can download the ratings of your competitors and filter them according to various criteria.

Filter options are:

  • Period
  • different behaviors (helpful, verified purchase, with pictures, with videos)
  • Ratings
Helium 10 XRay Review Downloader


I hope we could help you with this article about Helium 10 XRay Chrome Extension.

We would be happy to hear your feedback. If you have any questions, just write them in the comments or send us an e-mail.


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